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Badgie

What is Badgie: everything the platform does

Overview of Badgie, the sports management platform for clubs, academies and schools: the 12 pillars with a link to each guide, what families see, sport modules, the AI agent and getting started.

8 min readBeginnerUpdated October 2, 2026

What is Badgie: everything the platform does

Quick answer

Badgie is a sports management platform for clubs, academies and schools that brings player development, assessments, video, competition, club management, payments and communication with families into one place. The club is run from the web dashboard, coaches and families use the iOS and Android app, and a team of AI agents works with the club's real data. It works in six languages and has dedicated modules for football, golf, padel, tennis, skiing and martial arts.

In this guide
  1. Where to find it
  2. The 12 pillars of Badgie
  3. What families and players see
  4. By sport
  5. With the AI agent
  6. Getting started
  7. Frequently asked questions

Where to find it

  • Web dashboard (badgie.com): the director and staff run the club. The side menu is grouped into Dashboard, Finance, Sales, Community, Academy, Communications, Marketing, Staff and Management; each active sport adds its own group (Golf, Cantera…).
  • Badgie app (iOS and Android): the coach takes attendance and sends badges, notes, photos and reports; families and players receive everything on their phone.
  • AI agent: the agent button in the dashboard and in the app; it reads the club's data and proposes or carries out actions with your permission.
  • Customize your Badgie (at the bottom of the side menu): turn modules on and off so you only see what your club uses.
Badgie web dashboard home in Classic view with class calendar, community, finance and quick actions
The web dashboard of a demo club: calendar, community, finance and quick actions on one screen.

The 12 pillars of Badgie

1. Player development

2. Assessments

  • Sport reports with your own templates that families receive as a report card, pen-and-paper assessments scanned in, and comments drafted with AI.
  • Coach notes for every session, with video and audio.

3. Video and media

4. Performance data

5. Competition

6. Academy management

Badgie calendar in week view with recurring classes, booked places and filters
The class calendar: recurring schedules, places and attendance.

7. Finance and payments

8. Families

  • Communications by app, email and WhatsApp, with templates and bulk sends.
  • Family app with calendar, badges, reports, videos, messages and invoices.

9. Motivation

10. Artificial intelligence

11. Apps

12. Platform

Customize your Badgie: module catalogue with sport verticals, filters and the status of each module
Customize your Badgie: each club turns on only the modules it uses.

What families and players see

The coach works from the app: today's classes, attendance, and sending badges, notes, photos and reports. Families and players receive it in their app: calendar, attendance, badges and collections, reports, videos, messages and invoices.

Badgie coach app: home with the student search and today's classes
Coach app: today's classes and the student search.
Badgie family app: trophy room with weekly streak and badge collection
Family app: the player's badges, streak and collections.

By sport

  • Football (Cantera): teams by season, call-ups, live match, match sheets, stats, attributes and microcycle methodology. Start with Setting up a football academy.
  • Golf: daily RFEG handicap, TrackMan, live scorecard, tournaments and the performance hub.
  • Padel and tennis: padel courts, classes and coaches, tennis federation ranking and court bookings.
  • Martial arts: belts, grades and exams with certificates.
  • Any other sport (swimming, skiing, gym, basketball…): the common base of students, classes, badges, reports, payments and communications works as is.

With the AI agent

Badgie Agentic works on the club's real data: it can find students, create students, teachers and classes, turn modules on, send badges or prepare communications. It proposes the action and carries it out with your approval, or on its own in the areas you delegate. More in Badgie Agentic.

Getting started

  1. Initial school setup: create the account and the first 15 minutes.
  2. Complete the school profile: logo, contact details, locations and tax data.
  3. Create your first student: one by one, express or from a spreadsheet.
  4. Add your first teacher: sign-up and sending credentials.

Frequently asked questions

Does Badgie only do digital badges?

No. Badges are one part. Badgie also handles assessments, video, competition, calendar and attendance, payments and invoices, communication with families, student acquisition and a team of AI agents.

Which sports does it work for?

Any sport, thanks to its common base, with dedicated modules for football, golf, padel, tennis, skiing and martial arts.

Is there an app?

Yes. The Badgie app for coaches, students and families is on iOS and Android. There are also Badgie Golf, Badgie Ski and Badgie Agents.

Can I try it before paying?

Yes. Signing up is free and needs no card; from there you set up your club and choose a plan.

Which languages is it available in?

Spanish, English, Catalan, Italian, French and Portuguese, both the platform and the apps.